Something that’s been on my mind lately, and I kinda figured other business owners in Bristol might feel the same, or at least have a few thoughts on it. I keep noticing this big difference between hiring a general digital marketing agency, vs working with an actual SEO specialist in Bristol. But is the difference really that big of a deal, like in real life, or am I overthinking it a *** too much ? I ask because I’ve spoken to a few agencies recently, and some of them treat SEO as this extra add-on, sort of alongside social media management, paid ads and web design. Meanwhile a dedicated seo specialist bristol seems to usually focus purely on organic search, and nothing else. From what I’ve picked up so far, specialisation seems to matter quite a lot with SEO. The technical side alone is already complex enough, without someone trying to juggle five other things at the same time you know. Still, maybe a solid full service agency can actually deliver the same outcomes. I honestly don’t know ,so I’m trying to work it out before I commit. Has anyone in Bristol worked with both a general agency and a dedicated SEO specialist in Bristol, and actually noticed a clear difference in results ? Was the more focused approach worth it, or did it end up being basically the same thing in the end ? I’d really like to hear from anyone with firsthand experience, before I start making any calls.