Pelle Pelle's rise to prominence coincided with the emergence of hip-hop culture in the 1980s and 1990s. As hip-hop artists gained mainstream popularity, they became influential style icons, often sporting Pelle Pelle jackets in music videos and concerts. The brand's association with hip-hop contributed significantly to its global recognition and popularity among urban communities.

Pelle Pelle is a renowned American fashion brand known for its distinctive and bold streetwear designs. Founded by Marc Buchanan in 1978, the brand gained prominence in the 1990s for its luxurious leather jackets, eye-catching embroidery, and unique detailing. Pelle Pelle’s designs often blend high fashion with urban aesthetics, making it a favorite among celebrities and fashion enthusiasts. Over the years, the brand has evolved, continuing to offer a wide range of stylish clothing that maintains its reputation for quality and innovation.