<p data-pm-slice="1 1 []">A strong announcement shouldn't read like an advertisement.

For a Web3 company, the better approach is to connect the announcement to something the market actually cares about &mdash; a new product, partnership, funding milestone, listing, or expansion.

That is one reason I&rsquo;d consider a CoinJournal press release rather than simply publishing the same announcement on a company blog.

Web3 Newswire currently lists the placement at $350.

How do you turn a company update into a story that is actually useful to the market?